Thursday, March 6, 2008

Air Canada Offers Carbon Offsets to Passengers

Air Canada has an innovative green travel program that allows passengers to purchase carbon offsets for environmental efforts.

Since the program was launched in May 2007, the airline's customers have purchased thousands of dollars in offsets -- enough to plant nearly 1,400 trees to a forest restoration project in Maple Ridge, British Columbia.

The program has offset nearly 7,000 tons of CO2 -- which is the equivalent of taking some 2,300 vehicles off the road for a full year. Pretty impressive.

I'm just back from a ski trip to Alberta and the wondrous slopes and vistas of Sunshine, Lake Louise, Norquay and Marmot Basin.

My own JFK-Calgary trip had a carbon offset cost of just $11.37.